Prime Roots Brand Identity 2022

Description

An outdoor billboard advertisement for Prime Roots displaying food photography set against an urban building wall. The large horizontal sign is mounted on metal scaffolding with overhead lighting fixtures and features bold typography alongside a detailed image of a thick deli sandwich on dark bread, accompanied by a pile of potato chips and a glass jar of pickles. The composition is bright and clear, showcasing the brand identity project work with sharp details and vibrant natural lighting.

Style

Horizontal, Commercial

Techniques

Natural light

Industries

CPG / Packaged Food

Color

Background

Residential Building

Context

Out of Home (OOH)