Description

This brand identity video for Prime Roots showcases plant-based deli meats and charcuterie selections arranged on a wooden board. The footage features close-up sequences of sliced plant-based meats, crackers, grapes, and a ceramic bowl of spread, accompanied by graphic overlays. The clean composition highlights the texture and presentation of the food items with natural lighting. Graphic design by Saint-Urbain, illustration by Felicia Soto, and photography by Andrea D’Agosto.