Brand Identity 2022

Description

This brand identity project for Prime Roots features a packaged Hawaiian Shoyu Chicken bowl centrally positioned over a textured background of sliced plant-based deli meat. The product packaging includes a dark brown label with blue typography reading Prime Roots and Hawaiian Shoyu Chicken, alongside dietary icons and descriptive text. Inside the round bowl, cooked white rice is paired with glazed chicken pieces on one side and steamed broccoli florets on the other. The lighting is bright and even, highlighting the textures of the food and packaging materials.

Style

Horizontal, Commercial, Clean, Polished

Industries

CPG / Packaged Food

Color

Background

Metal Texture

Context

E-commerce / Product