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BrandPrada
ProjectSummer 2025 Ad Campaign
Kendall Jenner holding cow-print handbag in red leather shorts on pink boat over water for Prada summer ad campaign

Prada Summer 2025 Ad Campaign 2025

Associated creatives

Miuccia Prada & Raf Simons
Miuccia Prada & Raf SimonsPrada Creative Director
Ferdinando Verderi
Ferdinando VerderiCreative Director
Oliver Hadlee Pearch
Oliver Hadlee PearchPhotographer
Kendall Jenner
Kendall JennerModels
Hunter Schafer
Hunter SchaferModels
Troye Sivan
Troye SivanModels
Gideon Adniyi
Gideon AdniyiModels
Giuseppe Cirillo
Giuseppe CirilloModels
Nikita Gnetne
Nikita GnetneModels
Noor Khan
Noor KhanModels
Melinda Kiss
Melinda KissModels
Hanna Leszek
Hanna LeszekModels
Julia Nobis
Julia NobisModels
Yuliana Perez
Yuliana PerezModels
Liu Qingzheng
Liu QingzhengModels
Lina Zhang
Lina ZhangModels

Tags

kendall jennerkendall jenner posingwoman holding handbagcow print handbagred leather shortsleather shortscow print bagfloral top

Description

Kendall Jenner is featured in the Prada Summer 2025 ad campaign, photographed by Oliver Hadlee Pearch with creative direction by Miuccia Prada, Raf Simons, and Ferdinando Verderi. She stands inside a pale pink boat holding a cow-print patterned handbag, wearing a floral patterned top and red leather shorts. The background shows calm water under an overcast sky, creating a soft atmospheric setting. Natural daylight illuminates the scene, highlighting the textures of the leather and fabric.

Style

Editorial, Horizontal, Commercial, Clean

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Crimson (50%)
Pure White (50%)

Background

Ocean

Context

Advertising Campaign