Brand
ProjectBrand Identity

Performula Brand Identity 2025
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Description
This image presents an advertising billboard mounted in a public transit station, showcasing the brand identity for Performula designed by Studio Gruhl. The billboard features a clean split composition with minimalist typography on a light gray panel to the left, reading micronutrients perfected for you, alongside the Performula logo. On the right, a dynamic photographic panel displays a person in motion under cool blue lighting with motion blur effects. The physical installation is set against a concrete wall and floor backdrop.