ProjectBrand Identity

Brand Identity 2023
Associated creatives
Tags
Description
This graphic design piece for the Oddity brand identity project features a macro view of a distinct metallic crystal structure encased within a clear, rounded glass dome. The composition relies on high-contrast lighting to highlight the intricate vertical striations and reflective facets of the metallic element inside the glass sphere. Set against a clean, neutral white background, the image emphasizes texture, precision, and material clarity. The precise focus and macro perspective bring out the micro-details of the crystalline formation. This work reflects professional brand identity art direction.
Style
Artistic, Square, Clean, Minimalist
Techniques
Macro, 3D render / CGI
Color
Charcoal (60%)
Silver (40%)
Background
White Seamless
Context
Advertising Campaign