Brand
New Balance OFFICE SHOES X New Balance 204L 2025
Associated creatives
Tags
Description
This fashion campaign editorial for New Balance features two models posing on a steel bridge structure during sunset. One model sits atop the red metal railing wearing a dark pinstripe denim outfit and New Balance sneakers, while the second model stands nearby wearing a grey top, patterned cargo shorts, and sneakers. Warm golden hour sunlight streams through the structural beams, casting long shadows across the metal walkway. The background reveals architectural details of the bridge and urban buildings under a clear sky.
Style
Editorial, Vertical, Golden Hour
Techniques
Analogue / film, Natural light
Industries
Sportswear
Color
Navy (50%)
Beige (50%)
Background
Bridge
Context
Advertising Campaign