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Brand
New Balance
ProjectOFFICE SHOES X New Balance 204L
Model seated on a bridge railing wearing a dark denim jacket, striped trousers, and New Balance sneakers with an urban skyline backdrop.

New Balance OFFICE SHOES X New Balance 204L 2025

Associated creatives

Carlos de la Reina
Carlos de la ReinaPhotographer
Frankie Cavalcanti
Frankie CavalcantiModel

Tags

model seated on bridge railingmodel seated on bridgemodel seatedNew Balance 204L sneakersNew Balance sneakersNew Balance shoessneakersdark denim jacketdenim jacketstriped trouserstrousers

Description

This vertical commercial portrait captures model Frankie Cavalcanti seated outdoors on a steel bridge railing, leaning forward with arms wrapped around folded knees. The subject wears a dark denim jacket and matching striped trousers paired with white and blue New Balance sneakers. The background features an urban city skyline under natural daylight, highlighting architectural elements of the bridge structure. The image was photographed by Carlos de la Reina for the OFFICE SHOES X New Balance 204L project.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

Sportswear

Color

Navy (70%)
Pure White (30%)

Background

Bridge

Context

Advertising Campaign