Aire California Dreams 2024

Description

This fashion editorial image for the project California Dreams by brand Aire features two models posing outdoors in front of large blue plastic barriers under bright sunlight. The model on the left has braided dark hair and wears dark sunglasses, a sage green bomber jacket over a grey structured bralette, and light trousers. The model on the right has short brown wavy hair, dark sunglasses, and wears a brown jacket over a black strappy bralette and light denim jeans. The lighting is direct and warm, casting sharp shadows and highlighting textures in the clothing and skin. The creative team includes photographer Zac Bayly, fashion stylist Ewan Bell, and creative director Hamish Tame.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Context

Advertising Campaign, Lookbook