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Brand
Mulberry
ProjectMulberry Holiday 2025 Campaign
Penelope Tree smiling while presenting a purple leather Mulberry handbag beside a dinner table setting.

Mulberry Mulberry Holiday 2025 Campaign 2025

Associated creatives

Samuel McWilliams
Samuel McWilliams
Francesc Planes
Francesc PlanesPhotographer
Harry Lambert
Harry LambertFashion Editor/Stylist
Maria Clara Tripier
Maria Clara TripierArt Director
Soichi Inagaki
Soichi InagakiHair Stylist
Rebecca Wordingham
Rebecca WordinghamMakeup Artist
Jonathan Johnson
Jonathan JohnsonCasting Director
Adam Slee
Adam SleeManicurist
Miguel Bento
Miguel BentoSet Designer
Laura Galligan
Laura GalliganProducer
Aoi
AoiModel
Chieloka Uzokwe
Chieloka UzokweModel
Cora Corré
Cora CorréModel
Penelope Tree
Penelope TreeModel

Tags

penelope treesmiling penelope treepurple mulberry bagpurple leather handbagleather handbagmulberry handbagpurple satchel bag

Description

Fashion icon Penelope Tree smiles warmly while holding a deep purple pebbled leather Mulberry satchel handbag in this campaign visual for Mulberry Holiday 2025. She wears a black jacket layered over a patterned floral skirt, seated alongside a white linen dining table dressed with glassware, dinnerware, and floral centerpieces. The composition utilizes direct flash lighting, casting an intimate festive dinner party atmosphere with the Mulberry logo overlaid in white typography across the foreground.

Style

Vertical, Commercial, playful

Techniques

Flash

Industries

Bags & Accessories

Color

Off-Black (40%)
Plum (30%)

Context

Advertising Campaign