Logo
  • Home
  • ·Media
  • ·Mohawk Brand Identity print design with typographic layout
BrandMohawk
ProjectBrand Identity
Printed page featuring large grey typography and a small photograph resting on a brown paper surface.

Mohawk Brand Identity 2023

Associated creatives

Hybrid Design
Hybrid DesignGraphic Design
Henrik Kam
Henrik KamPhotography

Tags

print designtypographygrey typographyprinted pagepaper sheetgraphic design

Description

This image presents a close-up photograph of printed design collateral for Mohawk. A white paper sheet bearing large grey sans-serif typography rests diagonally on a textured brown craft paper surface. The printed text reads SHIMMER STRUCTURES ASK US WHO'S PICKING UP THE TAB. Near the top edge, a small photographic illustration depicts a beaded hanging installation against a blue wall. Additional small text in the upper right attributes the artwork to Virginia Fleck. Photography by Henrik Kam and graphic design by Hybrid Design.

Style

Vertical, Commercial, Clean, Polished

Techniques

Typography, Natural light

Color

Pure White (70%)
Medium Grey (30%)

Background

Paper Texture

Context

Advertising Campaign, Editorial