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A-frame sidewalk sign for Merry Pops ice pops on a paved walkway featuring the text always a reason to be merry

Merry Pops Brand Identity 2022

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Description

This outdoor photograph showcases a light blue A-frame advertising sign placed on a textured stone-paved walkway. The sign displays the Merry Pops logo alongside bold, capitalized dark typography reading always a reason to be merry and artisan ice pops, centered around a graphic depiction of an ice pop on a stick. The background shows an out-of-focus public square with distant figures and foliage under soft natural lighting. This visual was created as part of the brand identity project with graphic design, photography, and 3D contributions by Sebastian Páez, Elle Haramis, and Nando.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Fast Food

Color

Off-White (70%)
Charcoal (30%)

Background

Street

Context

Advertising Campaign