
Merry Pops Brand Identity 2022
Associated creatives
Tags
Description
A vibrant commercial advertising image created for the Merry Pops brand identity project featuring a young child happily eating a chocolate and berry-garnished artisan ice pop outdoors. The child is captured in a close-up portrait shot, wearing a patterned summer top with pigtails in her hair and a joyful, smiling expression. The composition utilizes a natural outdoor setting with a heavily blurred, sunlit yellow foliage background that makes the subject pop. Bold white typography reading 'SWEET AS!' and 'Artisan Ice Pops' is overlaid at the bottom alongside a small brand logo mark at the top. The lighting is bright and warm, accentuating the candid, playful energy of the moment.
Style
Vertical, Commercial, playful, Warm
Techniques
Natural light
Industries
CPG / Packaged Food
Color
Background
Forest
Context
Advertising Campaign