Brand
ProjectPre Fall 2025 Campaign

Merlette Pre Fall 2025 Campaign 2024
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Description
Model Jemima Kirke reclines amongst a textured arrangement of white pillows and ruffled bedding in this campaign image for Merlette's Pre Fall 2025 collection. She wears a long-sleeved white dress with delicate gathers, her hair styled in an updo. The high-angle framing captures her looking directly toward the camera with a soft expression. Carlota Guerrero photographed the campaign, with creative direction by Roxane Danset, makeup by Ren Nobuko, and set design by Montana Pugh.


