Brand
ProjectSteadyState SuperLoft

lululemon SteadyState SuperLoft 2026
Associated creatives
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Description
Lululemon campaign image for the SteadyState SuperLoft project, photographed by Vince Aung with creative direction by Laura Vandenbergh. A woman is captured mid-stretch in a yoga pose, wearing a burgundy athletic top and matching shorts with white piping, paired with white athletic socks and sneakers. Her hair is pulled back into a neat bun. The floor consists of a vibrant teal carpet, contrasting against a muted, neutral grey textured background wall. Soft, even lighting highlights the clean lines of the sportswear and the dynamic pose.

