ProjectFall/Winter 2024 Ad Campaign
Ludovic de Saint Sernin Fall/Winter 2024 Ad Campaign 2024
Associated creatives
Ludovic de Saint SerninLudovic de Saint Sernin Creative Director
Lolita Jacobs and Jean-Baptiste Talbourdet-NapoleoneArt Direction
Ethan James GreenPhotographer
Angelina KendallModels
Nonso OjukwuModels
Sascha RajasaluModels
Kirill Romanenko and Ludovic de Saint SerninModels
Guido PalauHair
Karin WesterlundMakeup
Piergiorgio Del Moro and Samuel EllisCasting Director
Tags
Description
This fashion campaign image for the Ludovic de Saint Sernin Fall/Winter 2024 collection features a model captured by photographer Ethan James Green. The model stands against a plain light grey backdrop wearing a sleeveless black mesh halter dress with shimmering detailing, complemented by wet-look styling of the hair. Large white typography reading Ludovic de Saint Sernin is overlaid centrally across the frame. The art direction was led by Lolita Jacobs and Jean-Baptiste Talbourdet-Napoleone, with casting by Piergiorgio Del Moro and Samuel Ellis.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (80%)
Background
Grey Seamless
Context
Advertising Campaign