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Brand
Ludovic de Saint Sernin
ProjectFall/Winter 2024 Ad Campaign
Model wearing a dark sleeveless dress poses against a seamless backdrop in a monochrome fashion campaign.

Ludovic de Saint Sernin Fall/Winter 2024 Ad Campaign 2024

Associated creatives

Ludovic de Saint Sernin
Ludovic de Saint SerninLudovic de Saint Sernin Creative Director
Lolita Jacobs and Jean-Baptiste Talbourdet-Napoleone
Lolita Jacobs and Jean-Baptiste Talbourdet-NapoleoneArt Direction
Ethan James Green
Ethan James GreenPhotographer
Angelina Kendall
Angelina KendallModels
Nonso Ojukwu
Nonso OjukwuModels
Sascha Rajasalu
Sascha RajasaluModels
Kirill Romanenko and Ludovic de Saint Sernin
Kirill Romanenko and Ludovic de Saint SerninModels
Guido Palau
Guido PalauHair
Karin Westerlund
Karin WesterlundMakeup
Piergiorgio Del Moro and Samuel Ellis
Piergiorgio Del Moro and Samuel EllisCasting Director

Tags

woman wearing dark dresswoman in dressdark dressdresswoman posingwoman

Description

This vertical portrait from the Fall/Winter 2024 ad campaign for Ludovic de Saint Sernin features a model posing against a neutral seamless backdrop. Photographed by Ethan James Green with art direction by Lolita Jacobs and Jean-Baptiste Talbourdet-Napoleone, the subject wears a dark, lustrous sleeveless dress with a fitted silhouette. The monochrome grading emphasizes clean lighting and sharp contrast, highlighting the textures of the fabric and the wet-look styling of the hair. Bold white typography featuring the brand name is overlaid across the center of the frame.

Style

Editorial, Vertical, Commercial, Monochrome, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (100%)

Background

White Seamless

Context

Advertising Campaign