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BrandLouis Vuitton
ProjectLVERS Fragrance 2024 Ad Campaign
Close-up of a person wearing a twisted silver chain necklace holding a fragrance bottle against an overcast sky

Louis Vuitton LVERS Fragrance 2024 Ad Campaign 2024

Associated creatives

Pharrell Williams
Pharrell WilliamsLouis Vuitton Men’s Creative Director
Suffo Moncloa
Suffo MoncloaPhotographer & Director
Zaquel Mendes
Zaquel MendesModels
Dawson Bray
Dawson BrayModels
and Zhaoyi Fan
and Zhaoyi FanModels
Marine Gabaut
Marine GabautStylist
Karim Belghiran
Karim BelghiranHair
Aurore Gibrien
Aurore GibrienMakeup
Anita Bitton & Lorenzo Rotondo
Anita Bitton & Lorenzo RotondoCasting Directors
“Open Your Eyes” by Bobby Caldwell
“Open Your Eyes” by Bobby Caldwell

Tags

man holding perfume bottleperfume bottlesilver chain necklaceman wearing silver chain necklacesilver necklacefragrance bottleman

Description

This close-up portrait from the Louis Vuitton LVERS Fragrance 2024 ad campaign features a shirtless male model wearing a twisted silver chain necklace while holding a golden fragrance bottle. The shot is captured from a low angle against a pale, overcast sky. The lighting is soft and natural, emphasizing the metallic textures of the necklace and the reflective glass of the perfume bottle. Directed and photographed by Suffo Moncloa with styling by Marine Gabaut, the composition highlights clean lines and intimate framing.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Fragrance

Color

Silver (metallic) (50%)
Golden Yellow (50%)

Background

Overcast Sky

Context

Advertising Campaign