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BrandLouis Vuitton
ProjectLVERS Fragrance 2024 Ad Campaign
Louis Vuitton LVERS fragrance bottle next to a matching patterned cylinder case on white background

Louis Vuitton LVERS Fragrance 2024 Ad Campaign 2024

Associated creatives

Pharrell Williams
Pharrell WilliamsLouis Vuitton Men’s Creative Director
Suffo Moncloa
Suffo MoncloaPhotographer & Director
Zaquel Mendes
Zaquel MendesModels
Dawson Bray
Dawson BrayModels
and Zhaoyi Fan
and Zhaoyi FanModels
Marine Gabaut
Marine GabautStylist
Karim Belghiran
Karim BelghiranHair
Aurore Gibrien
Aurore GibrienMakeup
Anita Bitton & Lorenzo Rotondo
Anita Bitton & Lorenzo RotondoCasting Directors
“Open Your Eyes” by Bobby Caldwell
“Open Your Eyes” by Bobby Caldwell

Tags

louis vuitton lvers fragrancelouis vuitton perfume bottlelvers fragranceperfume bottlefragrance bottlecylinder casepatterned caselouis vuitton case

Description

This image for the Louis Vuitton LVERS Fragrance 2024 ad campaign features a clear glass perfume bottle filled with golden-hued liquid, accented by a black cap and prominent branded text on the front. Standing beside the bottle is a cylindrical case covered in a textured green, brown, and cream checked pattern featuring a polished metallic gold clasp. The composition is clean and centered against a seamless white background with soft, diffused lighting highlighting the tactile details of the packaging. The commercial product shot was created under the direction of Pharrell Williams.

Style

Commercial, Square, Clean, Polished

Techniques

3D render / CGI

Industries

Fragrance

Color

Golden Yellow (50%)
Jet Black (50%)

Background

White Seamless

Context

E-commerce / Product