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BrandLouis Vuitton
ProjectLVERS Fragrance 2024 Ad Campaign
Multiple dark glass fragrance bottles scattered across an amber and golden illuminated background with abstract light leaks.

Louis Vuitton LVERS Fragrance 2024 Ad Campaign 2024

Associated creatives

Pharrell Williams
Pharrell WilliamsLouis Vuitton Men’s Creative Director
Suffo Moncloa
Suffo MoncloaPhotographer & Director
Zaquel Mendes
Zaquel MendesModels
Dawson Bray
Dawson BrayModels
and Zhaoyi Fan
and Zhaoyi FanModels
Marine Gabaut
Marine GabautStylist
Karim Belghiran
Karim BelghiranHair
Aurore Gibrien
Aurore GibrienMakeup
Anita Bitton & Lorenzo Rotondo
Anita Bitton & Lorenzo RotondoCasting Directors
“Open Your Eyes” by Bobby Caldwell
“Open Your Eyes” by Bobby Caldwell

Tags

fragrance bottlesperfume bottlesglass bottlesbottlefragrance bottle

Description

This commercial image from the Louis Vuitton LVERS Fragrance 2024 ad campaign features multiple dark glass perfume bottles artfully arranged against a warm, amber-toned surface. The composition is bathed in intense golden light leaks and abstract flares that create a dreamlike, luminous atmosphere. Several bottles appear with multiple exposures or soft motion trails, adding depth and dynamic texture to the scene. The lighting casts dramatic shadows while highlighting the sleek silhouettes of the glass vessels. Directed and photographed by Suffo Moncloa under the creative direction of Pharrell Williams.

Style

Horizontal, Commercial, Warm, Golden Hour

Techniques

Multiple exposure, Natural light

Industries

Fragrance

Color

Burnt Orange (50%)
Golden Yellow (30%)
Espresso (20%)

Background

Gradient

Context

Advertising Campaign