Louis Vuitton Holiday 2025 Ad Campaign 2025

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Two models lie side-by-side on a snowy surface, gazing upward toward a luminous, ethereal light display resembling the aurora borealis across a vast blue-hued sky. They are dressed in layered winter apparel, including knitwear and dark trousers, with a structured luxury handbag resting between them. The composition emphasizes a quiet, cinematic atmosphere set against a minimalist winter environment. Jonas Lindstroem directed the photography for the Louis Vuitton Holiday 2025 ad campaign, styled by Victoria Sekrier.