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BrandLoewe
ProjectPre-Spring 2026 Ad Campaign
Top-down view of bright red cherries arranged in a grid pattern on a pale translucent blue surface with visible shadows

Loewe Pre-Spring 2026 Ad Campaign 2025

Associated creatives

Jack McCollough and Lazaro Hernandez
Jack McCollough and Lazaro HernandezLoewe Creative Directors
Carina Frey and Stefanie Barth
Carina Frey and Stefanie Barth
Talia Chetrit
Talia ChetritPhotographer
Jodie Barnes
Jodie BarnesStylist
Eva Victor
Eva VictorModels
Lewis Gribben
Lewis GribbenModels
Isla Johnston
Isla JohnstonModels
Megan Northam
Megan NorthamModels
Orlando Norman
Orlando NormanModels
Théodore Pellerin
Théodore PellerinModels
and Erin Kellyman
and Erin KellymanModels

Tags

red cherriesred cherrycherriescherry

Description

This image from the Loewe Pre-Spring 2026 ad campaign presents a top-down studio composition featuring bright red cherries arranged across a translucent blue surface. The shot captures crisp shadows cast beneath each piece of fruit, highlighting their glossy texture and vivid coloration against the cool-toned backdrop. The clean framing and sharp focus emphasize the graphic layout of the subject matter. The Loewe brand name appears centrally in crisp white typography.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Cherry (100%)

Background

Solid Colour

Context

Advertising Campaign