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Low-angle black and white photograph of a black man running through an open grassy field wearing a denim jacket and jeans.

Levi's Levi's 2025 2025

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This black and white campaign image for the Levi's 2025 project was photographed by Julia Noni. It features a black man running dynamically through an open grassy field, captured from a low angle against a clear sky. He wears a light-colored denim jacket and matching jeans. The motion is frozen mid-stride, emphasizing the rugged textures of the denim and the surrounding natural landscape under bright daylight.