Brand
ProjectLevi's 2025

Levi's Levi's 2025 2025
Associated creatives
Tags
Description
This black and white fashion editorial portrait for the Levi's 2025 campaign was captured by photographer Julia Noni. The image features a model with short hair wearing a button-down shirt, denim jeans, and a patterned neck scarf while leaning casually against a weathered wooden fence. Natural outdoor lighting highlights strong directional shadows across the subject's face as she raises one hand to block the sun. The composition is set against an open rural landscape with sparse trees and dry grass in the background. The monochrome styling creates a classic, textured aesthetic emphasizing grain and contrast.
Style
Editorial, Vertical, Monochrome, Gritty
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Pure White (50%)
Jet Black (50%)
Background
Park
Context
Advertising Campaign, Editorial
