Brand
ProjectLevi's 2025

Levi's Levi's 2025 2025
Associated creatives
Tags
Description
This black-and-white fashion campaign image for the Levi's 2025 project was photographed by Julia Noni. It features a model standing outdoors in a dry landscape of sparse grass and distant hills, with arms raised and eyes closed. The subject wears casual denim separates with a light-coloured top. Natural outdoor lighting casts soft shadows across the scene, creating a candid documentary feel. The iconic red Levi's logo is present in the lower right corner.
Style
Editorial, Lifestyle, Vertical, Monochrome
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Pure White (50%)
Background
Meadow
Context
Advertising Campaign
