Karst Brand Identity 2023

Description

This image showcases the brand identity and packaging design for Karst, featuring two distinct rectangular product boxes displayed on a concrete block ledge. The tall white and orange box stands beside a shorter dark blue and black box, both displaying minimalist graphic elements and typography. The composition is captured with clean studio lighting against a neutral grey backdrop, highlighting the tactile surfaces of the paper packaging and concrete. Love + Money and someform contributed to this branding project.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, 3D render / CGI

Industries

CPG / Packaged Food

Color

Background

Grey Seamless

Context

Advertising Campaign