BrandHandle
ProjectBrand Identity

Handle Brand Identity 2021
Associated creatives
Tags
Description
This image showcases the brand identity and packaging design for Handle, created by IYA Studio and photographer Tian Khee Siong. Two rectangular white product boxes are arranged diagonally on a dark, neutral surface, casting subtle shadows to the left. The packaging features clean serif typography reading RAZOR and HANDLE, complemented by delicate, abstract line drawings in red, blue, and black tracing across the textured paper surfaces. The studio lighting creates soft, defined shadows that emphasize the clean geometric forms of the boxes.
Style
Horizontal, Commercial, Clean, Minimalist
Industries
Specialty Retailers
Color
Pure White (70%)
Jet Black (30%)
Background
Black Seamless
Context
E-commerce / Product