Jatachi Brand Identity 2018

Description

Brand identity presentation for Jatachi by Pràctica featuring three printed t-shirts displayed on wooden hangers against a textured grey concrete wall. The lineup includes a black t-shirt with graphic branding, a pink t-shirt with blue Japanese text graphics, and a white t-shirt featuring a photographic portrait print. Yellow brand label stickers are affixed across each garment. The composition is captured with sharp direct lighting, casting strong horizontal shadows across the concrete background.