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Stacks of printed flyers and packaging materials with Jatachi branding, Japanese illustrations, and yellow label stickers.

Jatachi Brand Identity 2018

About

This top-down view showcases a flat lay arrangement of stacked printed marketing materials, menus, and packaging for Jatachi, designed by Pràctica. The collection features various designs, including illustrated geisha artwork, airplane graphics, and minimalist typography with addresses and web details. Bright yellow sticker labels bearing the Jatachi brand name are playfully scattered across the different surfaces. The arrangement highlights clean graphic design principles, diverse paper stocks, and a cohesive visual identity system.

Brand

Jatachi

Project

Jatachi Brand Identity 2018

Keywords

jatachi brand identitybrand identityjatachi packagingpackaging designprinted flyersprinted materials

Credits

Pràctica
Graphic Design

Styles

EditorialHorizontalCleanGraphic

Techniques

TypographyScreen print / silkscreen

Background

Paper Texture

Context

Advertising Campaign
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