HUGO HUGO Blue Summer 2025 Lookbook 2025

Description

This fashion editorial image from the HUGO Blue Summer 2025 lookbook features a young male model standing against a heavily textured teal background, leaning slightly against a dark leather couch. He wears a casual white crewneck sweatshirt, blue denim shorts, white socks, and sneakers, complemented by a matching white baseball cap while holding a small black camera up to his eye. A professional film camera rig hangs suspended in the upper right corner of the frame, highlighting the behind-the-scenes atmosphere of the production. The lighting is soft and directional, creating a moody yet clean aesthetic that accentuates the streetwear apparel styled by Edem Dossou. Photography by William Arcand with grooming by Jody Cuberli and makeup by Kenny Campbell.