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Brand
HUGO
ProjectHUGO Blue Summer 2025 Lookbook
A young man seated in a dark leather armchair wearing an off-white sleeveless graphic top and matching trousers against a teal backdrop.

HUGO HUGO Blue Summer 2025 Lookbook 2025

Associated creatives

William Arcand
William ArcandPhotographer
Edem Dossou
Edem DossouFashion Editor/Stylist
Jody Cuberli
Jody CuberliHair Stylist
Kenny Campbell
Kenny CampbellMakeup Artist
Benedikt Verheyen
Benedikt VerheyenCasting Director
Julie Sinios
Julie SiniosCasting Director
Daniela Echeverri
Daniela EcheverriProducer
Bianca Martinello
Bianca MartinelloModel
Cristi Haina
Cristi HainaModel
Elias Monstrey
Elias MonstreyModel
Malik Derdak
Malik DerdakModel
Marnix Eyckmans
Marnix EyckmansModel
Morgan Porter
Morgan PorterModel

Tags

young man seatedyoung manman seatedsleeveless graphic t shirtsleeveless topwhite tank topoff white trouserscream pantsblack leather armchairleather armchair

Description

A male model sits reclined in a dark leather armchair for the HUGO Blue Summer 2025 Lookbook, photographed by William Arcand and styled by Edem Dossou. He wears an off-white sleeveless muscle tee featuring a small chest graphic paired with matching cream-toned casual pants. The setting is framed against a painterly, textured teal backdrop with soft studio lighting enhancing the contours of the relaxed streetwear styling.

Style

Vertical, Commercial, Cool

Techniques

Soft Light

Industries

Menswear

Color

Off-White (70%)
Jet Black (30%)

Background

Textured Backdrop, Theatre

Context

Lookbook