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  • ·H&M S/S 2026 campaign editorial featuring Loli Bahia
Brand
H&M
ProjectH&M S/S 2026 CAMPAIGN
Model Loli Bahia leaning against a white studio wall in white jacket and trousers for H&M S/S 2026 campaign

H&M H&M S/S 2026 CAMPAIGN 2026

Associated creatives

Eliana Masgalos
Eliana MasgalosDesigner
Senta Simond
Senta SimondPhotographer
Elodie David Touboul
Elodie David TouboulFashion Director
Loli Bahia
Loli BahiaModel

Tags

loli bahiawoman in white jacketwhite jacketcropped jacketwhite trouserswide leg trousersfemale model posing

Description

Model Loli Bahia poses against a seamless white studio wall for the H&M S/S 2026 campaign, photographed by Senta Simond with fashion direction by Elodie David Touboul. She wears a tailored white cropped jacket paired with matching white wide-leg trousers featuring subtle eyelet detailing down the outer seams. The styling by Eliana Masgalos highlights a clean, minimalist aesthetic with soft natural light entering from the side, casting gentle shadows across the floor. The composition captures a relaxed yet poised stance against the stark monochromatic background.