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BrandHKUMed
ProjectBrand Identity
Close-up of a white lab coat pocket featuring embroidered HKUMed branding with a person wearing a wristwatch.

HKUMed Brand Identity 2020

Associated creatives

Toby Ng Design
Toby Ng DesignGraphic Design

Tags

white lab coatlab coatwhite coatHKUMed logoembroidered logologo pocket

Description

This close-up photograph features a person wearing a crisp white lab coat with an embroidered pocket bearing the HKUMed brand logo and crest. A silver wristwatch is visible on the wrist, resting against the textured fabric of the garment. The lighting is soft and natural, emphasizing the clean textile textures and branding details. Created by Toby Ng Design as part of the Brand Identity project for HKUMed.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Public Awareness

Color

Pure White (90%)
Jet Black (10%)

Background

White Seamless

Context

Advertising Campaign