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Model in a pale pink one-shoulder gown walking against a distressed brick background in a campaign by Hatice Schmidt.

Hatice Schmidt Lipstick Ad Campaign 2025

Associated creatives

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Description

This photograph from the Lipstick Ad Campaign by Hatice Schmidt features a model walking forward while wearing a flowing pale pink one-shoulder gown and dark boots. The subject is captured in profile within an industrial interior featuring exposed brick walls and a concrete floor. The lighting is soft and natural, emphasizing the drape and texture of the fabric. The composition highlights the movement of the gown against the raw architectural background.

Style

Editorial, Vertical, Commercial, Desaturated

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Blush (70%)
Jet Black (30%)

Background

Factory

Context

Advertising Campaign