BrandGucci
Project'Valigeria' Ad Campaign

Gucci 'Valigeria' Ad Campaign 2024
Associated creatives
Tags
Description
This image from the Gucci Valigeria ad campaign, photographed by Anthony Seklaoui with styling by Alastair McKimm, captures actor Chang Chen walking through an interior space. He wears a vibrant red knitted sweater, blue denim jeans, sunglasses, and dark loafers, pulling a wheeled suitcase and carrying a large monogrammed tote bag. In the background, another individual in a white t-shirt and jeans pulls a smaller piece of luggage across a polished reflective floor. The lighting is clean and direct, highlighting the textures of the apparel and the structured accessories.
Style
Editorial, Vertical, Clean
Industries
Bags & Accessories
Color
Crimson (40%)
Denim (40%)
Jet Black (20%)
Background
Office
Context
Advertising Campaign



