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Group of children and adults seated together on a bench for the Gap Just Dance campaign shot by photographer Amy Troost.

“Canned Heat” by Jamiroquai,

About

A group of diverse children and adults pose together on a white bench inside a school gymnasium for the Gap Just Dance 2024 ad campaign, photographed by Amy Troost with art direction by Lottie Markworth and styling by Caroline Newell. Jon Heder and Efren Ramirez are featured amongst the cast alongside young talent, wearing casual denim jackets and hoodies. The natural lighting highlights the wooden flooring and the blue wall padding behind the group, complemented by the brand logo in the bottom corner.

Project

Gap Kids 'Just dance.' 2024 Ad Campaign 2024

Keywords

group of people on benchjon heder efren ramirezgap ad campaignchildren and adultsdenim jacketcasual clothing

Styles

HorizontalCommercialWarmClean

Techniques

Natural light

Industries

High Street Fashion

Background

Gym

Context

Advertising Campaign
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