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BrandGap
ProjectHoliday 2025 Ad Campaign
Model wearing a blue beanie, black leather jacket, and blue sweater against a grey backdrop for Gap Holiday 2025 campaign.

Gap Holiday 2025 Ad Campaign 2025

Associated creatives

Bethany Vargas
Bethany VargasCreative Director
Bjorn Iooss
Bjorn IoossPhotographer

Tags

model in leather jacketleather jacketblack leather jacketblue beanieblue sweaterdark denim jeanssouth asian womanwoman wearing beaniewoman in leather jacket

Description

This portrait for the Gap Holiday 2025 ad campaign features a model captured against a clean grey seamless studio backdrop. The subject wears a bright blue knit beanie, a layered blue sweater, and an oversized black leather jacket paired with dark denim jeans. The lighting is soft and even, accentuating the textures of the leather outerwear and wool beanie. The composition is centered with the model looking forward with a neutral expression.

Style

Vertical, Commercial, Clean

Industries

High Street Fashion

Color

Jet Black (50%)
Sky Blue (30%)
Denim (20%)

Background

Grey Seamless

Context

Advertising Campaign