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Brandfraenk
ProjectBrand Identity
Large bright yellow billboard on an urban building facade featuring German text, a winged SIM card illustration, and the fraenk logo.

fraenk Brand Identity 2026

Associated creatives

Make Studio
Make StudioDesign
Ronja Overländer
Ronja OverländerIllustration

Tags

yellow billboardbillboard mockupoutdoor advertising billboardyellow advertising billboardwinged sim card illustrationsim card illustration

Description

A prominent horizontal yellow billboard is mounted on the stone exterior of a multi-story urban building. The billboard layout displays bold dark sans-serif typography in German reading 'Erwachsen werden ist schwer genug. Unser Mobilfunk ist einfach.' To the right of the text, a clean black-and-white graphic illustration depicts a SIM card with small yellow wings, set above the minimalist lowercase 'fraenk' brand wordmark in the lower right corner. The scene is illuminated by soft, natural daylight against the architectural backdrop.

Style

Horizontal, Commercial, playful, Minimalist, Graphic

Techniques

Typography, Natural light

Industries

Telecommunications

Color

Lemon (70%)
Jet Black (20%)

Background

Commercial Office

Context

Out of Home (OOH)