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  • ·Dsquared2 Denim Fall 2024 Ad Campaign Detail
BrandDsquared2
ProjectDenim Fall 2024 Ad Campaign
Close-up of blue distressed denim fabric with metal buttons and red Dsquared2 labels

Dsquared2 Denim Fall 2024 Ad Campaign 2024

Associated creatives

Dean and Dan Caten
Dean and Dan CatenDsquared2 Creative Directors
Giampaolo Sgura
Giampaolo SguraPhotographer
Chris Boals Artists
Chris Boals ArtistsAgency
Lydia Waldrop
Lydia WaldropModels
Ondrej Mokos
Ondrej MokosModels
and Freddie Brosnan
and Freddie BrosnanModels
Ezio Diaferia with Julian Watson Agency
Ezio Diaferia with Julian Watson AgencyHair
Luca Cianciolo with Blend Management
Luca Cianciolo with Blend ManagementMakeup
Laura Acquaviva
Laura AcquavivaManicurist
Simone Bart Rocchietti
Simone Bart RocchiettiCasting Director

Tags

denim fabric close upblue denim fabricdenim fabricdenimdistressed denimmetal buttonsred labeldenim jacket detail

Description

This close-up image showcases the rich texture and intricate construction of blue distressed denim from the Dsquared2 Denim Fall 2024 ad campaign, photographed by Giampaolo Sgura with creative direction by Dean and Dan Caten. The frame is filled with overlapping layers of weathered indigo denim fabric featuring visible topstitching, metallic buttons, frayed edges, and prominent red logo labels. The lighting accentuates the coarse grain and varied shades of blue within the material.

Style

Editorial, Vertical, Clean, Tactile

Techniques

Macro

Industries

High Street Fashion

Color

Denim (70%)
Silver (20%)
Crimson (10%)

Background

Fabric Texture

Context

Advertising Campaign