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  • ·Dsquared2 Denim Fall 2024 Ad Campaign Details
BrandDsquared2
ProjectDenim Fall 2024 Ad Campaign
Close-up of layered denim jeans featuring contrasting washes, distressed textures, and visible Dsquared2 branded red labels.

Dsquared2 Denim Fall 2024 Ad Campaign 2024

Associated creatives

Dean and Dan Caten
Dean and Dan CatenDsquared2 Creative Directors
Giampaolo Sgura
Giampaolo SguraPhotographer
Chris Boals Artists
Chris Boals ArtistsAgency
Lydia Waldrop
Lydia WaldropModels
Ondrej Mokos
Ondrej MokosModels
and Freddie Brosnan
and Freddie BrosnanModels
Ezio Diaferia with Julian Watson Agency
Ezio Diaferia with Julian Watson AgencyHair
Luca Cianciolo with Blend Management
Luca Cianciolo with Blend ManagementMakeup
Laura Acquaviva
Laura AcquavivaManicurist
Simone Bart Rocchietti
Simone Bart RocchiettiCasting Director

Tags

distressed denim jeansdistressed denimdenim jeansjeansdsquared2 jeansdsquared2 denim

Description

This close-up image captures a detailed composition of layered denim jeans featuring varied washes, heavy distressing, and paint splatters. Distinctive contrast stitching highlights the seams, pockets, and belt loops across the different denim garments. Small red labels bearing the Dsquared2 brand name are visibly stitched into the waistbands. Metal buttons and rivets punctuate the hardware details against the dark and mid-blue indigo fabrics. The arrangement emphasizes the tactile qualities and textures of the materials for the brand's Fall 2024 advertising campaign photographed by Giampaolo Sgura.

Style

Vertical, Commercial, Earthy, Tactile

Techniques

Macro

Industries

Designer Fashion

Color

Navy (50%)
Denim (30%)
Chocolate (20%)

Background

Fabric Texture

Context

Advertising Campaign