BrandCOS

COS 'Summer In The City' 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This fashion editorial image from the COS Summer In The City 2025 ad campaign features a model viewed from behind, wearing a loose black buttoned shirt and light-colored trousers while walking down a sunlit street. The subject holds a large dark woven tote bag in one hand, while the wind catches the fabric of the shirt. In the background, a warm-toned building exterior with traditional architectural details frames the scene under natural daylight. Photographer Karim Sadli captures the relaxed yet sophisticated outdoor atmosphere, styled by Jane How.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
High Street Fashion
Color
Jet Black (50%)
Pure White (50%)
Background
Street
Context
Advertising Campaign
