Brand
COS 'Summer In The City' 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Photographed by Karim Sadli for the COS 'Summer In The City' 2025 ad campaign, this portrait features a male model standing outdoors on a sunlit street. He wears dark aviator-style sunglasses, a white t-shirt underneath an unbuttoned brown utility jacket, and dark trousers. The warm, low-angle sunlight casts sharp highlights and deep shadows across his face and attire, creating a moody, cinematic feel. The background shows weathered building facades and a paved street under warm daylight.
Style
Editorial, Vertical, Warm, Golden Hour
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Camel (50%)
Pure White (30%)
Jet Black (20%)
Background
Street
Context
Advertising Campaign