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BrandCHEEX
ProjectBrand Identity
CHEEX outdoor brand identity posters with red and white panels displayed on a city wall under a clear sky.

CHEEX Brand Identity 2023

Associated creatives

PLUSMINUS
PLUSMINUSGraphic Design
Jasmin Scharrer
Jasmin Scharrer

Tags

advertising postersadvertising posterposterscheex brandingbrand identityoutdoor advertisingbillboard posters

Description

An outdoor advertising campaign for CHEEX displayed as repeating vertical posters mounted on an urban wall under natural light. The alternating red and white panels feature bold typography and brand messaging against a textured plaster surface. Green foliage hangs over the top right corner of the wall, while a cobblestone pavement sits below. The composition is captured horizontally with a clear blue sky visible in the background.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Color

Crimson (50%)
Pure White (50%)

Background

Street

Context

Out of Home (OOH)