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  • ·CHEEX Brand Identity Graphic by PLUSMINUS and Jasmin Scharrer
BrandCHEEX
ProjectBrand Identity
CHEEX brand identity graphic featuring a white logo and text against a grainy, defocused intimate background.

CHEEX Brand Identity 2023

Associated creatives

PLUSMINUS
PLUSMINUSGraphic Design
Jasmin Scharrer
Jasmin Scharrer

Tags

CHEEX logoCHEEX typographybrand identity logowhite logoCHEEX wordmarkwhite typography

Description

This graphic asset for the brand identity project CHEEX presents a clean white logo and bold wordmark centred over a heavily diffused, warm-toned background with visible grain texture. The composition uses a soft-focus photographic base overlaid with crisp white typography. The project is credited to PLUSMINUS and Jasmin Scharrer.

Style

Horizontal, Commercial, Grainy, Graphic

Techniques

Typography

Color

Pure White (100%)

Context

Advertising Campaign