BrandCHAMP
ProjectBrand Identity

CHAMP Brand Identity 2024
Associated creatives
Tags
Description
This graphic design project for CHAMP features a curated grid of archival imagery and illustrations arranged across muted color panels. Compositions incorporate historical black-and-white photographs, botanical drawings, canned goods, wildlife, and natural artifacts. Created by Jesus Lopez as part of a comprehensive brand identity, the layout blends historical documentation with graphic arrangements. The grid structure highlights diverse visual elements, ranging from trees and architectural exteriors to carved wooden figures and seeds.
Style
Editorial, Horizontal, Clean, Retro
Techniques
Collage
Context
Advertising Campaign