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  • ·Casablanca Pre-Fall 2026 Ad Campaign Portrait by Per Appelgren
BrandCasablanca
ProjectPre-Fall 2026 Ad Campaign
Blonde male model wearing dark sunglasses, black t-shirt with graphic, and yellow banana-shaped crossbody bag against a starry backdrop

Casablanca Pre-Fall 2026 Ad Campaign 2026

Associated creatives

Charaf Tajer
Charaf TajerCreative Director
Steve Grimes
Steve GrimesCasablanca Art Director
Per Appelgren
Per AppelgrenPhotographer
Georgia Palmer
Georgia PalmerModels
Eden Walsh
Eden WalshModels
Emilia Ebelin
Emilia EbelinModels
and Mohamed Hassan 
and Mohamed Hassan Models
Helena Tejedor
Helena TejedorStylist
Soichi Inagaki
Soichi InagakiHair
David Gillers
David GillersMakeup
Heratheagency
HeratheagencyCasting Director
Rowe Studio
Rowe StudioProduction
Danny Hyland
Danny HylandSet Designer

Tags

blonde man wearing black t-shirtman wearing black t-shirtblonde manblack t-shirtyellow banana crossbody bagbanana bagyellow bagdark sunglassessunglasses

Description

This portrait from Casablanca's Pre-Fall 2026 ad campaign, photographed by Per Appelgren with creative direction by Charaf Tajer, features a blonde male model posing outdoors. The model wears dark sunglasses, a black t-shirt featuring a branded graphic on the chest and printed long sleeves, black shorts, and a distinctive bright yellow banana-shaped crossbody bag. He stands against a rocky terrain background illuminated under a night sky projection filled with glowing star constellations. The composition is captured with dramatic lighting that highlights the textured landscape and the vibrant graphics of the apparel.

Style

Vertical, Commercial, Moody, Nostalgic

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Amber (30%)

Background

Night Sky

Context

Advertising Campaign