BrandCalvin Klein
Project'Denim' 2025 Ad Campaign

Calvin Klein 'Denim' 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Jung Kook is captured in this striking portrait for the Calvin Klein 'Denim' 2025 ad campaign, photographed by Mert Alas. Standing against a large window framing a nocturnal New York City skyline, he wears an unbuttoned black shirt and dark denim jeans. The low-key lighting creates a dramatic, cinematic atmosphere with warm interior tones contrasting against the glowing city lights outside. His hands are tucked into his pockets, maintaining a composed and confident stance.
Style
Vertical, Commercial, Moody
Techniques
Low-key / chiaroscuro
Industries
High Street Fashion
Color
Jet Black (60%)
Navy (40%)
Background
Hotel Room
Context
Advertising Campaign
