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  • ·BOSS Spring 2024 Campaign Shohei Ohtani Portrait
BrandBOSS
ProjectSpring 2024 Ad Campaign
Shohei Ohtani wearing a beige jacket and white shirt posing behind a frosted glass partition for the BOSS Spring 2024 campaign

BOSS Spring 2024 Ad Campaign 2024

Associated creatives

Trey Laird
Trey LairdCreative Director
Mikael Jansson and Matthew Brookes
Mikael Jansson and Matthew BrookesPhotographers
Gisele Bündchen
Gisele BündchenModels
Adwoa Aboah
Adwoa AboahModels
Lee Minho
Lee MinhoModels
Matteo Berrettini
Matteo BerrettiniModels
and Shohei Ohtani
and Shohei OhtaniModels

Tags

shohei ohtanishohei ohtani portraitman in beige jacketbeige jacketman in white shirtwhite shirt

Description

Shohei Ohtani is featured in the BOSS Spring 2024 ad campaign, photographed by Mikael Jansson and Matthew Brookes with creative direction by Trey Laird. He is pictured standing behind a translucent, ribbed glass partition while wearing a neutral-toned beige jacket over a crisp white button-down shirt and grey trousers. The lighting is soft and even, casting gentle highlights across the minimalist studio environment. The composition emphasizes clean lines and tailoring, highlighting modern menswear styling.

Style

Vertical, Commercial, Warm, Clean

Industries

Designer Fashion

Color

Camel (50%)
Pure White (30%)
Medium Grey (20%)

Background

Showroom

Context

Advertising Campaign