Brand
ProjectBrand Identity

Back Market Brand Identity 2020
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Description
This image displays three vertical smartphone mockups arranged horizontally against a solid light purple background, showcasing digital story interfaces for Back Market designed by Koto. The left screen shows a black and white photograph of individuals alongside a purple sticker graphic reading good stuff. The center screen displays bold serif typography on a black background with the text nothing wrong with a couple of scratches screw new. The right screen features a product display of a white smartphone with pricing details overhead. The overall composition highlights modern branding, mobile interface design, and clean typographic hierarchy.