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BrandBack Market
ProjectBrand Identity
Back Market brand identity featuring two square graphic design posters with bold typography against a green background

Back Market Brand Identity 2020

Associated creatives

Koto
KotoGraphic Design

Tags

graphic design postersgraphic designpostersbrand identitytypographyblack and white designvector illustrationarrow iconghost illustration

Description

Graphic design showcase featuring the brand identity for Back Market created by Koto. The image presents two contrasting square panels set against a solid green background. The left panel features black serif typography on a white square accompanied by a pointing arrow icon. The right panel displays white typography on a black square next to a playful ghost-like character illustration. Clean vector lines and high-contrast layouts define the visual style of the project.

Style

Commercial, Square, Minimalist, Graphic

Techniques

Vector

Industries

Apps & Digital Platforms

Color

Pure White (50%)
Jet Black (50%)

Background

Solid Colour

Context

Advertising Campaign